Social Media by the Numbers: The “Facebook Hit 500M Users” & “Foursquare gets 100M checkins” Edition
- Jul 23rd, 2010
- Posted by Aaron Graham
- Posted in Facebook, Foursquare

Numbers and Stats:
Facebook announces 500 Million users! Zuckerberg announced this on Facebook’s blog.
This took them 5 months since they had reached 400 Million users.
Every Facebook employee thanked us. Aww, how nice.
Image from Inside Facebook
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Changes and Additions to Facebook:
There’s now a Facebook Page for Page admins. It’s Q&A based and lets you ask and answer any questions you have about running a Page. All questions and answers are logged to be seen by anyone. The Page is made by Appbistro.
Wildfire is launching a Facebook app that allows you to make your own group deals like Groupon or LivingSocial. Could be very useful to many brands out there.
Image from Inside Facebook.
Brand News:
Levi’s uses events marketing on Facebook beautifully. Ties to ads that ask people to RSVP to their brick and mortar sale.
Ford will unveil its 2011 Explorer on Facebook. – Mashable article

Twitter claims they’re the bulk of their engineering efforts to make the site more reliable.
World Cup! Below is an info graphic made by Twitter to show the global conversation using it’s service. The bullets are quotes from Twitter’s blog post.

- “The World Cup final was the largest period of sustained activity for an event in Twitter’s history.”
- “Throughout the match, Tweets-per-second (TPS) were much higher than average; during the game’s final 15 minutes, this jumped to more than 2,000 TPS (Spain’s winning goal in the final scored a 3,051 TPS.)”
- “During the final, people from 172 countries tweeted in 27 different languages.”
- “At the moment of the winning goal, people from 81 countries tweeted in 23 different languages.”

… reaches 100 million checkins!











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