A Good 40 Time is Nowhere Near As Important As Who You Choose to be Your New Facebook Friend

• Apr 8th, 2009
• Posted by Cody Goins
• Posted in Facebook, Social Media, Social Media News, Twitter

The amount of articles and blog posts about how important it is to keep one’s online social networking profiles free of embarrassing or questionable content seems to be increasing exponentially as the number of social media users increasingly grows.   Even being summoned for jury duty can get the dirty details of your online identity scrutinized and placed under the microscope.

Although the simple fact that what you post and do online can affect others’ perception of you keeps this article from Yahoo! Sports from being surprising, it doesn’t keep the article from remaining interesting.   The idea that everyone, particularly those in the public sphere, should be constantly maintaining the perception of and reception to their identities online is old hat to us, but it appears some folks out there are a little slower on the uptake.  

Here’s what we take from the article: professional athletes (as well as those aspiring to be so) would do well to consider their social media profiles as part of their overall brand rather than their own personal site.   They now essentially face the same kinds of pressure that companies attempting to manage their online brand perceptions do, so why not behave accordingly?  

Also– entrapment via fake profiles featuring attractive individuals that are used to gain access to a person’s potentially embarrassing/compromising information?   And everyone thought social media ghostwriters were an issue. . .